Shubhchintak Digital Premiere Gives Surprise and Smiles
Shubhchintak Digital Premiere Gujarati Cinema’s Fearless Side With Dark Comedy And Suspense Only On ShemarooMe
ShemarooMe, one of India’s leading OTT platforms for premium Gujarati entertainment, has announced the digital premiere of the highly anticipated Gujarati film ‘Shubhchintak’ on 18th December 2025. This exciting news comes just days before viewers can dive in, building real buzz on social media where fans share trailers and countdown posts. ShemarooMe has grown fast as a go-to spot for Gujarati stories, offering over 8000 hours of content in languages like Gujarati, Hindi, and more, from fun comedies to tense thrillers.
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Directed by Nisarg Vaidya, this dark-comedy thriller brings together an exceptional cast and introduces a refreshing new genre to Gujarati cinema. Nisarg Vaidya steps up with skill from past roles, like associate director on films such as Midnights with Menka and creative work on web shows like Broken But Beautiful. His touch keeps the pace tight, much like praise from The Times of India that called Shubhchintak a nail-biter full of twists.
Blending humour with tension, the film offers a gripping narrative that keeps viewers hooked till the very last moment. Fans on Instagram and YouTube rave about the mix, with clips showing quick laughs turning into edge-of-your-seat moments. This style fits a rising trend in Gujarati films, where thrillers like Vash and Raado mix scares with smarts to grab crowds.
Shubhchintak features an impressive ensemble including Manasi Parekh, Swapnil Joshi, Viraf Patell, Deep Vaidya, Mehul Buch, Tusharika Rajyaguru, Nisarg Trivedii, Morli Patel and Viya Rathod. Manasi Parekh plays Meghna, Swapnil Joshi steps in as Inspector Vishwas in his Gujarati debut after Marathi hits like Duniyadari that won him state awards, while Viraf Patell takes on Sanjay with his TV roots from shows like Ek Boond Ishq. Social pages light up with photos from shoots in Surat and Mumbai, where the full cast bonded for real chemistry.
Produced by Parthiv Gohil and Manasi Parekh, with Dhaval Thakkar. Manasi and Parthiv run Soul Sutra, the team behind crowd-funded gems that hit big, and they link up with RD Brothers Movies for this one. Their past wins, like producing Hurry Om Hurry, show a knack for fresh picks that shine on screen.
The film follows Meghna, a novice who, along with two accomplices, sets out to honey-trap Sanjay as part of a revenge plan. However, what begins as a calculated plot soon spirals into a series of comic misadventures, emotional confrontations, and unexpected consequences. As Meghna finds herself caught between vengeance and morality, the film explores whether revenge can truly bring closure or destroy far more than intended. Trailers on YouTube hint at Meghna’s big change, from simple plans to wild twists, echoing themes in other Gujarati tales of tricks and heart.
Speaking about the film, actor-producer Manasi Parekh shared, “Shubhchintak is a fast-paced dark-comedy thriller and brings a completely fresh flavour to Gujarati cinema. We’re excited that the film is now premiering on ShemarooMe, a platform that has been instrumental in bringing such experimental stories to viewers who crave fresh narratives. After the overwhelming love for Kutch Express and Jhamkudi, we felt inspired to push boundaries and explore a genre that Gujarati cinema rarely taps into. The film also marks Swapnil Joshi’s debut in Gujarati cinema, which makes this journey even more special. Our constant aim is to expand the horizon of Gujarati storytelling, and Shubhchintak is a step forward in that direction.” Manasi’s words ring true after her National Award for Kutch Express, where she played a strong housewife, and Jhamkudi’s box office smash at 25 crore rupees as the top Gujarati hit of 2024. She told outlets how these wins fuel bold moves like this thriller, her toughest role yet with a huge shift.
With this premiere, ShemarooMe continues to strengthen its Gujarati catalogue with meaningful, diverse, and entertaining stories. The platform kicked off strong in 2019 with spots for Gujarati gems, kids’ fun, and bhakti tales, now adding weekly fresh drops to hook families worldwide. Posts from their pages show fans loving the mix, from classic plays to new web series.
Shubhchintak follows the platform’s successful streak of showcasing fresh Gujarati cinema, offering viewers high-quality storytelling at their fingertips. After theatrical runs where it grabbed top openings alongside Manasi’s past hits, the OTT jump fits ShemarooMe’s push into crime and drama. Buzz on Facebook and Instagram calls it one of 2025’s most talked-about rides.
Audiences can stream Shubhchintak exclusively on ShemarooMe starting 18th December 2025. Get ready for a ride that blends laughs, shocks, and deep thoughts – a true gem for Gujarati fans eager for more
